by Full Sort
* Not an official bucket endorsed by Five Guys * The first time I tried Five Guys was when I lived in Leesburg, VA for one year in 2008. Before that, I was the biggest In-N-Out Burger fan. I still like In-N-Out better but only by perhaps 5%. There is a well known saying about Five Guys. They truly are "The Willy Wonka of Burger Craft"
Even McDonald's is joining the no frozen beef trend according to this article. Scroll down in the article for a cool graphic showing which companies are not frozen.
This video is perfect for showing what a Five Guys meal looks like straight from the counter!
John Eckbert interviews Five Guys CEO. How we built a burger empire WITHOUT ANY Marketing:
I remember when this happened. I'm sure this was huge for Five Guys publicity. Kind of like Ronald Reagan eating Jelly Belly jelly beans.
This is good to know for aspiring competitors. There's a lot more to learn though!